The two highlights兩個亮點
What he wants us to lead with — and exactly how far each one can be taken.他希望我們主打的東西——以及每一個到底能推到哪裡。
The five questions五個問題
Each one is unpacked into what he is really asking, the moves, and the gap to name out loud.每一題都拆成:他真正在問什麼、怎麼答、以及要主動講出來的缺口。